About me

My life is devoted to the field of Marketing.

Marketing, in its current form, has been bastardized by the world and reduced into cheap, short-term tactics that don’t last. 

It is unfortunate that I too, have been a part of this bastardization… but I’m on the mend.

These days, I spend most of my time alone, in R&D – trying to figure out the truths about human nature, mind, human behavior, and understand what truly ‘works’, and brings lasting change. 

About this website

  • Human Advantage - my personal R&D lab
  • Marketing Futurist - application of my knowledge

Hear from me

Contact

rajat@mfuturist.com